Insights & Analysis

The Impact of Covid-19 on Retail

Hear the full interviews with retail leaders, analysts and experts around the world.

The interviews will be coming soon.

How is the Coronavirus changing retail?

The global impact of the COVID-19 pandemic is a daily challenge for commerce and retailers around the globe. The retail industry forms an intrinsic part of our daily lives and, as we are being reminded, a lifeline for us all for essential purchases.

WPP The Store is compiling some of the key ways that retailers – both physical and virtual – are innovating and adapting their operating models as they rise to the unprecedented challenges of helping society, their local communities, consumers, retail colleagues and support their business.

Explore Our Virtual Experience